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Eye Sell Specs South Africa | What Makes Burberry Special - Secrets About The Brand

Oct 12

 

Burberry is one of the most recognizable brands ever. It is also one of the most striking due to its instantly identifiable signature check pattern. The name has been synonymous with elegance and sophistication for decades, yet its history dates back far deeper than most people realize. Burberry was not always a prestigious brand cherished by the working and upper classes. Its come a long way, it was not always fancy Burberry polarized sunglasses.

Is Burberry's prominence in the fashion industry attributable to its lengthy and intriguing past? Or perhaps it's because the corporation has always prioritized innovation. Whatever the cause, it is evident that Burberry is a highly durable fashion brand. It has grown throughout the years and become an industry standard. From its modest beginnings to its present prominence as a powerful brand, here are some little-known facts about Burberry that not even its most devoted admirers know.

 

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Outdoor Clothing From A 21 Year Old

Thomas Burberry, the company's founder, is likely one of the most outstanding aspects of the company. According to the Burberry website, Burberry was only 21 years old when he launched the company that would remain an icon a century after it was formed. As a young man, Burberry, who was born in 1835 to a farmer and grocer father, apprenticed with a local draper. Entrepreneurial to the core, he founded a modest shop in Basingstoke, England, in 1857, where he could leverage both his skills as a draper and his commercial acumen.

Thomas Burberry, the company's founder, founded his first store with an emphasis on outdoor apparel rather than luxury products. According to GQ, Lord Kitchener, who served as secretary of state for war during the early stages of World War I, and Lord Baden Powell, a British army commander who became a national hero during the South African War, appreciated his outdoor-ready gear.

Burberry Was Somewhat Of An Inventor

Obviously, the Burberry that we all know and love today sells much more than outdoor wear. How did Burberry go from a little store selling outdoor apparel to one of the world's foremost luxury fashion brands? Everything started with gabardine. In 1879, Thomas Burberry produced the waterproof fabric that would alter not just his company, but also the fashion industry as we know it.

Gabardine is a lightweight, densely woven cotton fabric. Each thread has a waterproof coating that makes it wind and water-resistant. According to the Burberry website, rainwear was generally "heavy and unpleasant" prior to the introduction of gabardine, which allowed Burberry to design rainwear that was not only waterproof but also lightweight and breathable. In 1888, the cloth was patented. 

The development of gabardine by Thomas Burberry, inventor of Burberry, not only changed outerwear but also helped Burberry pioneer the trench coat as we know it. The Burberry trench coat is one of the brand's most durable and recognizable items today, but its history extends back more than a century. Through its debut in Hollywood films, the trench coat began to earn recognition as a fashion classic. Who knew they’d be making your favourite sunglasses as well!

 

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